For #PSCC24, we took riders from Zurich, Switzerland to Venice, Italy. They covered a distance of 824 km with 15,200 m of elevation gain over the course of 5 days. We were excited to partner once again with Tour de France winner, Giro d’Italia winner and world road cycling champion Tadej Pogačar on this beautiful, yet challenging ride.
In #PSCC25, we are going above and beyond, pushing our riders to their absolute limits through the legendary Pyrenees.
Distance
TBC
Elevation
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vip guest
Tadej Pogačar
countries
Pyrenees#PlumeStrong and the cycling challenge history
#PlumeStrong began during the early days of the pandemic as an action-oriented initiative.
Today, the company serves their global community through the #PlumeStrong initiative—their social impact balance sheet— committed to making a material impact across five pillars:
In March of 2020, when there was uncertainty and fear around Covid-19, we created an internal challenge—“Go the Distance for Social Distance”—to help stay physically and mentally healthy. This was both our primary defense against the virus and our social responsibility contribution. Over a 2-week period, 62 Plumians moved almost 5.000 km on foot, rode over 5.000 km on bikes, and recorded over 880 active days (with 30+ min of activity).
After the success of our #PSCC21 ride, we came back with our #PSCC22, #PSCC23 and #PSCC24 editions – every next edition being more challenging for our riders.
Once again, we partnered with three-time Tour de France winner Tadej Pogačar. This incredible athlete, who at the age of 21 won the Tour de France in 2020, and again in 2021 and 2024.
In 2024 Tadej made himself unbeatable winning Giro d’Italia, Tour de France and becoming a world road cycling champion 2024.
Tadej cares deeply about supporting young people and making their dreams come true and like Tadej, Plume is young and committed to making a big impact across the globe. Tadej Pogačar continued his support of #PSCC24, while running his own foundation – the Tadej Pogačar Cancer Research Foundation.
Our Charity Ride is open for any participant to join.
There are Corporate and Individual Partnership Tiers available.
Please contact us to get more details.
With Early Bird application you will get the possibility to participate in #PSCC25 virtual trainings which are carefully planned and led by professional cycling coaches.
The training starts in January 2025 and lasts until July 2025. The training will help you build the fitness and ability to participate at PSCC25.
